It is unfortunate the impact money can make. Money, or business success, often drives people to act and respond in particular ways. The oil case between Chevron and the Ecuadorean people may be related to the environment, but more importantly these two groups are arguing over who will pay for the clean-up of the rain forest. The spokeswoman who represented Chevron in both films was portrayed in two different lights. This example demonstrates the power that framing can have in media news. The questions and statements that are mentioned during an interview greatly impact how the audience will interpret and judge an issue. It was insightful for me to have seen more than one side on this issue or else I do believe that the media and/or Chevron would have had the ability to shape my thoughts. My personal advice to people who watch and learn from the media is to be careful and remain critical.
Another example of media framing and shaping is displayed in a story about the war on Iraq in 2004.
http://www.associatedcontent.com/article/16526/media_framing_of_war_in_the_2004_presidential.html?cat=37
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